Agility PR has been engaged with Veracity since May 2009 during a time when the business is doubling its sales of IP transmissions each year, expanding its US presence, launching up to a dozen new products a year and making very significant diversifications, most recently into video surveillance storage with the launch of COLDSTORE.  Veracity’s founder Alastair McLeod is a strong believer in PR and sees that it is the role of vendors to educate the market as far as is possible. It is this desire to show leadership and build community in the professional security market which led Veracity to engage with Agility PR.  So far we have supported several product launches, most notably COLDSTORE at IFSEC 2010. COLDSTORE recently secured Detektor International Award and has been also been submitted for UBM's Security Excellence Awards 2010 in the Innovative Product Category.

We have also conceptualised and executed the Technology Leaders Forum debate – a roundtable debate forum for technology leaders and influencers in the market to discuss issues in the market. On this project we had to gain buy-in from the media sponsor and leading security trade publication - Info4Security.

We also worked alongside Veracity to short-list technology leaders, price the membership, sell it into relevant leading technology companies. We worked with Veracity to persuade 12 to join the forum and contribute to the inaugural roundtable discussion in April. We managed this event from start to finish, even taking the photos and video on the day and proofing and gaining approval for all copy before it was published. Axis, Codestuff, Raytec, SYAC, Arecont Vision, Instek Digital, the BSIA and Frost & Sullivan all joined Veracity for the debate which was serialised recently on info4security at: http://www.info4security.com/story.asp?sectioncode=10&storycode=4125138&c=1). A second forum debate is now planned for later in the year.

Other notable contributions from Agility PR have been writing a winning Security Excellence Award entry for Bede Academy innovative installation involving Cardax access control, Veracity, Instek Digital and integrator/Veracity partner - 2020 Vision in 2009. 

Alastair McLeod, managing director, Veracity:

“I consider Agility PR now a vital resource as we go to the next level as a business.  This highly focused PR consultancy is not only great at media relations but gives you the benefit of a great contacts book and 10 years of collective experience in the professional security market. Their intelligent, holistic approach to communication delivers additional value well beyond initial expectations.”