Agility PR led a one year pilot in both Netherlands and the UK for the industrial automation giant Omron to help the Japanese firm raise its profile through thought leadership positioning. We were requested to originate and deliver a total of 5 by-lined articles and 12 news releases in the UK & localise/translate and distribute 12 releases in the Netherlands and needed to achieve 35 pieces of coverage to a 'Top 20' Tier-A media & 32 pieces in Tier-B media in the UK and 20 pieces in 'Top 10' Tier-A media coverage in NL and 18 in Tier-B media. Agility PR hammered out a strategic plan and drilled to a tactical plan which created the platform for exceeding all coverage targets. We delivered 9 articles & 14 releases and 165% of Tier-A coverage targets. Netherlands results were just as impressive under APR guidance through its partner agency for this project Wisse Kommunicatie.  As a result Omron's PR was taken to a higher level in the course of one year.